No Sugar November

Calling all Buttercups!

Hello there trick or treaters—and to the Christians as well.

I’ve got some exciting news. Tomorrow, the Buttercups (that’s you) will begin a man-making challenge lasting 27 days: No Sugar November.

We’re cutting out sugar until Thanksgiving Day, because Aunt Janet’s pumpkin pie isn’t something to resist. It’s something to celebrate.

The goal of this challenge is simple: to recalibrate our habits and become intentional about what we’re feeding our bodies.

The standards are straightforward, and the results—whether you’re a grandma, a mother of three, or a gym bro—will be worth it. Expect a fortified immune system (less sickness?!), fat loss, sharper thinking, more energy, and, ultimately, greater agency over your own destiny.

And you won’t be alone. The Buttercups are here to provide accountability (read: shame. Big on shame here) and threats encouragement.

Standards:

We’re passing on all added and refined sugars, as well as synthetic sweeteners (sucralose, aspartame, etc.).

We’re saying yes to the good stuff: fruit (pass on the fruit juice), local raw honey, and real maple syrup.

Got a question about the standards? Odds are, someone else does too. Drop it in the comments.